- pune
- mumbai
- others
We are an ingenious combination of food lovers, pocket-conscious consumers and green warriors who genuinely love good food and cannot see it going to waste!
At Gofig, we've curated India’s first and finest collection of surplus, short-dated food items from leading Indian & global gourmet & speciality-food brands that are quite literally dying to be eaten (no pun intended!).
We aggregate the finest-quality short-dated items from reputed brands so that our consumers have a chance at sustainable and green indulgence!
Our vision is simple – Every package of food that is manufactured deserves to meet a food lover before it’s too late! We like to play cupid by matching surplus, short-dated items at attractive prices with clever consumers!
Our Inspiration
In India, 40% of the food produced goes to waste, a significant portion of which is packaged foods & beverages that is perfectly good but close to its expiry date. This waste occurs largely due to inaccessibility to good-quality short-dated items via a trusted platform and lack of consumer awareness. We are here to change that.
Founders’ Story: Founded by Disha Shah and Gaurav Shah, Gofig is driven by their passion for sustainable living & travel. After working with leading MNCs and experiencing innovative sustainability concepts globally, they are bringing these breakthrough ideas to India to tackle the challenges of waste and climate change.
Our Belief & Action:
● Trust & Transparency: We build transparent relationships with our consumers and brand partners.
● Sustainability: Our mission is to promote eco-friendly consumption and reduce waste.
● Community Impact: We empower consumers and institutional partners with knowledge and awareness so that they can become a part of the solution.
Our consumers are smart, aspirational and environmental conscious folks. We understand that short-dated items come with the challenge of limited time to consume and hence, we offer amazing incentives in the form of attractive discounts to our consumers!
SOP For Quality Check
Iconographic/pictorial representation of our quality/safety process
How You Benefit
By choosing Gofig, you help reduce waste while enjoying the benefits of green discounts on amazing products from leading brands! Together, we can make a difference for our planet and future generations.
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